Students bring contactless to the streets of São Paulo

No Pants Subway Ride 2011 "São Paulo"

Image by wdroops via Flickr

As the largest city not only in Brazil but also the southern hemisphere, it is fitting that São Paulo is making its mark in the contactless world.

Its public transport system has introduced the technology to millions of people, with an estimated 1,700 transit locations in the city now accepting contactless cards.

It has also been active in the campus cards market. Students at the city’s Anhanguera University are being issued with multi-application contactless campus ID cards that they can use as both EMV debit and university access control cards. Gemalto provided the cards to Banco Santander Universities Group, which delivered the technology. An estimated 100,000 students have been issued with the cards since the scheme started at the end of 2008. They can be used to check out books in libraries, access labs and to make payments at the cafeteria.

Other universities in São Paulo have also rolled out contactless campus programs with the backing of companies such as OTI America. Like Anhanguera University’s scheme, these use the cards for access control and payment.

Contactless technology has also made it into the retail payments market. In 2009, Banco Bradesco and Banco de Brasil began a trial based on Visa payWave. Working in conjunction with cell phone operator Claro, around 70 users were enabled to make payments at fast food chains and cinemas using Nokia handsets.

Click here to see the League table on São Paulo

Advertisements

Tags: , , , ,

Categories: Uncategorized

Subscribe

Connect with us here

2 Comments on “Students bring contactless to the streets of São Paulo”

  1. Sonia
    March 30, 2011 at 5:08 pm #

    I´ve seen your notice about the campus ID cards and I like a lot. But I don´t understand the meaning of the photo. It´s not better a photo with students, or cards, or something like this?

    Tk

    • March 30, 2011 at 5:23 pm #

      I know what you mean, but this was a student no trouser ride day in São Paulo. Our editor for the piece thought it had a ‘typical Brazilian flavor’. Go figure!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: