U.S. Bank Launches “Go Mobile” NFC-enabled App in Salt Lake City and Portland

Go-mob

New U.S. Bank FlexPerks Visa customers in Salt Lake City, Utah, and Portland, Ore. will be the first U.S. Bank customers invited to try a new mobile payment service called U.S. Bank Go Mobile. The service allows customers to quickly and securely pay for purchases with their iPhone 4 or iPhone 4S.

U.S. Bank is introducing the service in Beta with new FlexPerks(R) Travel Rewards Visa Signature(R) account holders before introducing it more widely in 2013.

Newly approved U.S. Bank FlexPerks customers who qualify and agree to opt-in for the service will receive a customized U.S. Bank Go Mobile iPhone case along with their new card. The case is equipped with NFC payment technology allowing customers to make purchases with U.S. Bank Go Mobile at participating retailers that accept Visa payWave. The case also has an extra battery extending the phone’s charge time by more than 50 percent; something that should be of value to the frequent travelers who use FlexPerks cards.

U.S. Bank is partnering with Visa, DeviceFidelity and Datacard Group to bring this payment technology to its customers. The iPhone case used for the Go Mobile payment service is developed and patented by DeviceFidelity. The sleek, durable design incorporates a certified portable secure element embedded into the microNFC card enabling the phone for payments. This microNFC and FlexPerks smart card will be personalized with Datacard(R) secure issuance solutions providing superior security and efficiency.

“We have incorporated all of the feedback we have received from prior pilots and our customer research into this latest offering and we are excited to offer U.S. Bank Go Mobile in these two markets,” said Dominic Venturo, chief innovation officer for U.S. Bank Payment Services.

With Isis already launched in SaltLake City late last year, U.S. Bank may have timed their release their just right as more users and retailers in the city become mobile payment aware. At least, we imagine, that that’s theory behind the timing of the release there. 

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